Working with business owners who share common values and a similar customer profile to yours is one of the fastest ways if finding new customers for any business. Having relationships that allow for mutual benefit means it's easy to refer people to each other so you can both generate more business. All while giving your customers a higher level of service.
Most business owners don't get out of their comfort zone and meet with new people enough to see the opportunities that are available all around them. But taking the time to get out of your business and see what's happening is so important if you want to stay ahead of all your competitors. Here are three ideas you can use right now to get started.
1. Linkedin Is The Killer App For Meeting New Business Owners
The business social media site LinkedIn has grown over the last few years and is now a huge online networking opportunity especially for business owners, sales people and people who are self-employed. You can look at a person's public profile and tell whether or not they are somebody you would like to build a relationship with. Offline networking meetings are still important, but you'll find it's a lot better use of your time searching for networking opportunities online, at least initially before you make the first contact
2. Your 'Elevator Pitch' Should Be Short And Simple
Don't confuse people you are talking with at networking events with complicated plans or explanations. Develop a short, punchy 'elevator pitch' that explains who you serve and what you do. That will help people 'get' you and your business immediately. They should be able to quickly see how you can help them, or they may know somebody else who needs your product or service.
3. Offer To Help Instead Of Trying To Sell
When you go out once or twice a month and start meeting with new business owners, it's important that you show them how much you can help them in their business without trying to pitch them something. After you've found out what they are looking for, give them anything you can to help them improve their business right away. They'll immediately see you as a person who can help them instead of just somebody who's out to make a sale.
The Future Of Your Business Depends On Other People
The first networking goal you go after should be to put together a crystal clear description of what your business is and does, and then go out and meet business owners with similar interests so you can start referring clients to each other. Successful business networking is an simple but important way to grow your business, get more sales, and make a lot more money.
Most business owners don't get out of their comfort zone and meet with new people enough to see the opportunities that are available all around them. But taking the time to get out of your business and see what's happening is so important if you want to stay ahead of all your competitors. Here are three ideas you can use right now to get started.
1. Linkedin Is The Killer App For Meeting New Business Owners
The business social media site LinkedIn has grown over the last few years and is now a huge online networking opportunity especially for business owners, sales people and people who are self-employed. You can look at a person's public profile and tell whether or not they are somebody you would like to build a relationship with. Offline networking meetings are still important, but you'll find it's a lot better use of your time searching for networking opportunities online, at least initially before you make the first contact
2. Your 'Elevator Pitch' Should Be Short And Simple
Don't confuse people you are talking with at networking events with complicated plans or explanations. Develop a short, punchy 'elevator pitch' that explains who you serve and what you do. That will help people 'get' you and your business immediately. They should be able to quickly see how you can help them, or they may know somebody else who needs your product or service.
3. Offer To Help Instead Of Trying To Sell
When you go out once or twice a month and start meeting with new business owners, it's important that you show them how much you can help them in their business without trying to pitch them something. After you've found out what they are looking for, give them anything you can to help them improve their business right away. They'll immediately see you as a person who can help them instead of just somebody who's out to make a sale.
The Future Of Your Business Depends On Other People
The first networking goal you go after should be to put together a crystal clear description of what your business is and does, and then go out and meet business owners with similar interests so you can start referring clients to each other. Successful business networking is an simple but important way to grow your business, get more sales, and make a lot more money.
About the Author:
Learn more about using relationships to grow your business by reading this accelerate high growth business training review. And stop by this site where you can learn more about Eben Pagan's Accelerate training and what it can do for you.
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